According to the 2022 Data Protection Trends Report by Veeam, the average outage lasts 78 minutes, 40% of servers suffer at least one unexpected outage per year. IT leaders estimate downtime costs $1,467 per minute ($88K per hour). Added together, it’s no wonder that any amount of downtime or data loss is unacceptable.
However, the impact cannot be measured solely in costs per hour. According to our respondents, there are three core impacts of downtime.
- External impact, including loss of customer confidence and damage to the brand
- Internal impacts such as employee morale and diversion of resources
- Litigation and regulation, which can have a significant effect on company valuation.
Our team can help you put in place the measures to protect your brand and business.
It’s never been more evident that we cannot predict the future. Even in these uncertain times, it’s common for businesses to still be using outdated back-up solutions, and not be prepared when disaster strikes.